Privacy Policy

Thank you for visiting our website. We are committed to protecting your privacy. Therefore, we provide detailed information about the collection and processing of your data on this page. The association “Bundesverband für Urlaub am Bauernhof in Österreich” (hereinafter referred to as “Urlaub am Bauernhof Österreich” or “we”)  is committed to protecting your privacy. We take the protection of your personal data very seriously and comply with the applicable data protection regulations and this privacy policy.

It’s generally possible to use our website without sharing personal data. If personal data is collected on our website (e.g. name, address, products or email addresses), this is always based on your consent whenever possible. Your data won’t be passed on to third parties without your active consent.

We wish to point out that transferring data via the internet (e.g. communicating via e-mail) can pose security risks. It is not possible to assure that the data is completely protected against third party access. You can visit our website without sharing personal data. We merely store access data without reference to a person such as the name of your internet service provider, the website which directed you to our site or the name of files requested on our website. We only use this data to make improvements to our services. It does not allow us any conclusion on your person.

Scope of Application

This privacy policy applies to the websites managed by “Urlaub am Bauernhof Österreich”, namely www.UrlaubamBauernhof.at, www.UrlaubaufderAlm.com and www.UrlaubamWinzerhof.at. Neither does it apply to websites that are not linked to this privacy policy nor to third party websites (e.g. Facebook). We recommend reading the privacy policies of those respective websites.

By using this website, you consent to the terms and conditions as stated in this privacy policy. You can withdraw your consent to this privacy policy or parts of it at any time by contacting us via mail or email. 

Collection, Processing and Use of Personal Data

Personal data comprises all individual details about personal or factual circumstances of a specific or identifiable natural person. The personal data include, in particular, information such as the name, email address, phone number and other data that you include in your request.

We only collect, process and pass on your personal data if it’s legally permitted or if you give your consent. We collect the personal data you insert yourself and, automatically, by using technologies of online applications.

Log Files

The provider (or its web space provider) collects data about each instance of access to the server on which this service is located (so-called server log files). Access data includes

the name of the website accessed, file, date and time of access, volume of data transferred, notification of successful access, browser type and version, the user’s operating system, the referrer URL (the site visited before), the IP address and the requesting provider.

The provider uses this access data only for statistical purposes for the efficient operation, security and optimisation of its services. The provider reserves the right to check the log data at a later stage if there’s a legitimate reason for suspecting unlawful use.

  • information about the browser type and version
  • the user’s operating system
  • the user’s IP address
  • date and time of access
  • the referrer URL (the site visited before)
  • websites accessed via our website

The log files are not deleted automatically.

Cookies

Cookies are small files that a website transmits to the cookie file of the browser on the user’s device (PC, smartphone, etc.). This data is stored on the specific device. On the one hand, cookies make websites more user-friendly and enhance the user’s experience (e.g. by saving login credentials). On the other hand, cookies allow us to collect data about the use of our website for statistical purposes and for analysis with the aim to optimise our services.

Some of the cookies we use are deleted when you close your browser (so-called session cookies). Other cookies are stored on your device and allow us to remember your browser at the next access (so-called persistent cookies). The user can accept or reject some or all cookies by adjusting the browser settings. However, please be aware that doing so may impair our website and its functionality.

“Urlaub am Bauernhof in Österreich” uses the following cookies on or in relation to the website: 

Google Analytics

  • _ga (duration 2 years) 
  • _ga (duration 1 minute)
  • _ga (duration 24 hours)

Facebook

  • _fr (duration 3 months)

Accept cookies

  • acceptedCookies (duration 1 year)

​Open Street Map

  • qos_token

Kognitiv

  • __cfduid

Retargeting

Our websites may use retargeting technologies.
By using these technologies, we can make online services and offers even more interesting for you. Retargeting technologies allow us to display ads on our partner websites to users who have previously engaged with our services. This cookie-based technology in combination with user data is used in order to place remarketing advertisements on websites of our partners. This form of online advertising is completely anonymous. Your user data is collected, stored and used through the use of cookies. Some cookies remain on your device until you delete them. They enable us to recognise your browser when you next visit our website.

How can I disable browser cookies?

You can configure your browser in such a way that you will be informed each time cookies are saved, and you will be able to allow them in isolated cases only. If you would only like to accept the cookies from “Urlaub am Bauernhof in Österreich” and disable all other cookies of our partners and service providers, you can choose the setting “disable third party cookies” in your browser. Use the help function in your browser to learn more about enabling and disabling cookies. Disabling cookies may implicate that you cannot register, log in or use all the functions on our website (any longer).

You can control your interest-based advertising preferences via the US-American website http://www.aboutads.info/choices/ or the EU-based website http://www.youronlinechoices.com/uk/your-ad-choices/. 

Google Analytics

This website uses Google Analytics, a web analytics service provided by Google Inc. (“Google”). Google Analytics also uses so-called cookies, text files saved on your device, which allow an analysis of the use of the website by you. The information generated by the cookie about your use of the website (including your IP address) is usually transmitted to a Google server in the USA and stored there. Google will use this information to evaluate your use of the website, to compile reports on website activity and to provide other services related to website activity and internet usage to the website provider. “Urlaub am Bauernhof Österreich” only uses this data for the optimisation of its website and for market research. Google may also transfer this information to third parties if prescribed by law or if third parties are engaged to process this data on Google’s behalf. You can find more information on Google Analytics at www.google.com/analytics. “Urlaub am Bauernhof Österreich” is committed to data protection. This is the reason why we use the “_anonymizeIP()” function. This means that the IP addresses sent are only processed in truncated form and cannot be directly associated with an individual. You may withdraw your consent to the future collection and storage of your data at any time. You can prevent tracking by clicking “disable”. Your browser has to accept cookies to save this setting for the future. You can also use the Google browser plug-in to opt out of the collection of data by Google (https://tools.google.com/dlpage/gaoptout).

Mailchimp

For sending newsletters, “Urlaub am Bauernhof Österreich” uses Mailchimp, a service of The Rocket Science Group LLC, 675 Ponce de Leon Ave. NE, Suite 5000, Atlanta, GA 30308 USA. They contain web beacons (also called “clear GIFs” or “web bugs”). Web beacons are used to monitor if the emails were opened or if links in the email were clicked.

We use this information in order to improve our email services and we analyse which pieces of information were read or clicked the most. We link this data with your online behaviour on our website. The information generated is usually transmitted to a MailChimp server in the USA and stored there. In certain cases, MailChimp is permitted to pass a user’s data on to third parties. You can withdraw your consent to this tracking at any time by clicking on the link which is part of every email or by contacting us via email (office@farmholidays.com).

For information about the purpose and scope of the data collected, and MailChimp’s subsequent processing and use of the data, along with information about your privacy options, please refer to MailChimp’s privacy policy, which can be found here: http://mailchimp.com/legal/privacy/ as well as MailChimp’s general terms and conditions here: http://mailchimp.com/legal/terms/. The web beacon is automatically deleted when the email is deleted. All our other emails that only contain text do not contain web beacons.

By using our website, you give your consent that the data you provide via web analysis technologies will be processed for the purpose stated above.

Use of Facebook Custom Audiences

We use a communication tool provided by Facebook Inc. In principle, when using “Custom Audiences”, a non-reversible and non-personal checksum (hash value) is generated from your usage data. This hash value can be transmitted to Facebook for analysis and marketing purposes. “Website Custom Audiences” addresses the Facebook cookie.

For information about the purpose and scope of the data collected, and Facebook’s subsequent processing and use of the data, along with information about your privacy options, please refer to Facebook’s privacy policy, which can be found here: https://www.facebook.com/ads/website_custom_audiences/ and https://www.facebook.com/privacy/explanation. If you decide to opt out of Facebook’s “Custom Audiences” website, you can do so at https://www.facebook.com/ads/website_custom_audiences/. If you would like to withdraw your consent from the use of Facebook’s “Custom Audiences”, please log out from our web services.

Facebook Custom Audience

A Facebook pixel is set.

Adwords Conversion Pixel

In order to assess our marketing campaigns, we have set different conversion pixels including brochures ordered, online bookings, quotes requested, contact requests via email and telephone. 

Requests for Quotes / Online Bookings

The data that you’ve inserted will be only passed on to the respective host (party) for the purpose of processing your request for a quote. Online bookings are processed via our partner service providers Kognitiv (Seekda GmbH) and requests via Anfrage Assistent 4 You (LSL GmbH).

Processing Requests

In accordance with Article 28 GDPR, agreements have been concluded with certain service providers to ensure that all data protection and data security requirements are met. These service providers process personal data for support operations on our behalf: 

  • Seekda GmbH (a Kognitiv Company), company seat in Vienna
  • LSL GmbH, company seat in Kaltenbach 
  • INCERT eTourismus GmbH & Co KG, company seat in Linz
  • „Die Socialisten“, company seat in Vienna 
  • MKB Global Mail & Freight GmbH, company seat in Vienna

Within the framework of the provision of services, the parties listed above can access your data but they are obliged to use it only for support operations, not for their own purposes. 

Access to Your Personal Data and Correctness

According to data protection law, at any time, you have the right

  • to request information on the data stored about you
  • to request the correction,
  • erasure or
  • restriction of processing of the stored data
  • to exercise your right to data portability pursuant to data protection law
  • to object to the processing of your personal data
  • to withdraw your consent or
  • to lodge a complaint with the Austrian Data Protection Authority.

Contact
Bundesverband für Urlaub am Bauernhof in Österreich
Gabelsbergerstrasse 19
A-5020 Salzburg 

Tel +43 662 88 02 02
Fax +43 662 88 02 02 3

Email: office@farmholidays.com
Web: www.farmholidays.com